Chiu-Ping Hsu |
|
| Associate Professor | |
| Ph.D. in National Taiwan University | |
|
Human Resource Management, International Business Management |
|
| (049)2910960 ext.4611 | Laboratory: College of Management 5101 |
| This email address is being protected from spambots. You need JavaScript enabled to view it. | Meeting Time：1CD |
【Google Scholar Profile】
https://scholar.google.com.tw/citations?view_op=list_works&hl=zh-TW&user=Ikgo-m4AAAAJ
【Highest Education】Ph.D. in International Business, National Taiwan University
【Research Areas】Online Marketing, Online Community Behavior, Human Resource Management
【Journal Papers】
Wu, Shu-Ling and Chiu-Ping Hsu* (2018), “Role of Authenticity in Massively Multiplayer Online Role Playing Games (MMORPG): Determinants of Virtual Item Purchase Intention,” Journal of Business Research, 39(4), pp. 242-249. (SSCI)
Hsu, Chiu-Ping* (2015), “Effects of Social Capital on Online Knowledge Sharing: Positive and Negative Perspectives,” Online Information Review, 39(4), 466-484. (SSCI)
Wang, Shih-Ju*, Chiu-Ping Hsu, Heng-Chiang Huang, and Chia-Lin Chen (2015), “How Readers’ Perceived Self-congruity and Functional Congruity Affect Bloggers’ Informational Influence: Perceived Interactivity as a Moderator,” Online Information Review, 39(4), 537-555. (SSCI)
Hsu, Chiu-Ping*, Chi-Yun Chiang, Chia-Wen Chang, Heng-Chiang Huang and Chia-Chen Chen (2015), “Enhancing the Commitment of Nurses to the Organization by Means of Trust and Monetary Reward,” Journal of Nursing Management, 23(5), 567-576. (SSCI)
Hsu, Chiu-Ping*, Heng-Chiang Huang, Chih-Huei Ko and Shih-Ju Wang (2014), “Basing Bloggers’ Power on Readers’ Satisfaction and Loyalty,” Online Information Review, 38(1), 78-94. (SSCI)
Chang, Chia-Wen, Heng-Chiang Huang,Chi-Yun Chiang,Chiu-Ping Hsu and Chia-Chen Chang (2012), Social Capital and Knowledge Sharing: Effects on Patient Safety, Journal of Advanced Nursing, 68(8), 1793-1803. (SSCI)
Hsu, Chiu-Ping, Yi-Fang Chiang and Heng-Chiang Huang (2012), “How Experience-Driven Community Identification Generates Trust and Engagement,” Online Information Review, 36(1), 72-88. (SSCI)
【Book】
Philip Kotler, Hermawan Kartajaya, Hooi Den Huan Original Author, Reviewed by Jen, Li-Chung / Edited by Lo, Shao-Kang, Translated by the Translation Team of TIMS Marketing New Forces: Lin, Ting-Ling, Chen, Yan-Jun, Hsu, Chia-Lin, Hsu, Chiu-Ping, Huang, Che-Sheng, Tian, Han-Guang, Lin, Yu-Xiang, Fu, Guo-Zhang (2018), "Competitive Marketing in the Digital Consumption Era." Taipei, Forward Culture Publishing Co.
【Ministry of Science and Technology Program】
|
Year |
Name of Project |
Position |
|
101 |
Examining the Impact of Social Capital on Knowledge Sharing in Virtual Communities from Positive and Negative Perspectives |
Principal Investigator |
|
102 |
Exploring Community Participation, Stickiness, and Word-of-Mouth Recommendations in Social Networks from the Perspective of Needs Satisfaction: Investigating the Moderating Effects of Narcissistic Personality Traits, Social Support, and Network Size |
Principal Investigator |
|
103 |
Determinants of User Stickiness and Sticker Purchase Intent in Mobile Communication Apps |
Principal Investigator |
|
104 |
Commitment and Contribution Behavior of Virtual Community Members: Exploring Determinants from Platform, Individual, Group, and Relationship Perspectives |
Principal Investigator |
|
105 |
Exploring Subjective Well-being of Television Drama Community Members from the Perspective of Identification and Contribution Behavior |
Principal Investigator |
|
107 |
Exploring the Role of Co-creation in Loyalty within MMORPGs |
Principal Investigator |
|
108 |
Exploring the Impact of Social Media Use on Happiness and Feelings of Loneliness among Older Adults |
Principal Investigator |
|
109 |
The Behavior of Value Co-creation among Service Industry Employees: Exploring from the Perspectives of Job Engagement and Emotional Exhaustion |
Principal Investigator |